Wonderbra

The Wonderbra is a push-up brassiere ("bra") sold by the Playtex Corporation, a wholly owned subsidiary of the Sara Lee Corporation, holder of the various trademarks. The bra enhances the bust of a woman's chest.

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The Wonderbra bra was designed in 1964 by Canadian Louise Poirier for the Canadelle Company and was sold under licence in the United Kingdom and some other countries. It was not introduced in the United States until May 1994.

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In the United States, the debut of the Wonderbra made a huge impact and received many awards. It has become a pop culture icon, as it has been referenced in late-night TV monologues, and it's even in songs like Rammstein's "Amerika":

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:We're all living in Amerika

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:Amerika ist wunderbar ...

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:We're all living in Amerika

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:Coca Cola, Wonderbra!

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Brassiere: A brassiere or bra is a foundation garment for women which covers and supports the breasts. Bra types are quite varied, depending on style, function, and materials. Styles include front-closure, back-closure, strapless, convertible, push-up, demi-bra, full-cup, three-quarters cup, half-cup, longline...

Playtex: Playtex is a brand of women's products....

Sara Lee Corporation: )...