The Action

The Action were a British band of the 1960s, best known among mainstream audiences for a few hits like "Land of 1000 Dances".

Related Topics:
British - 1960s

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The band's modern incarnation formed in 1965 (see 1965 in music) and soon signed with George Martin and Parlophone Records. "Land of 1000 Dances" b/w "In My Lonely Room" was well received by critics but sold poorly. This began a trend that continued for most of their career, as the Action became one of the earliest cult bands.

Related Topics:
1965 - 1965 in music - George Martin - Parlophone Records

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By the late 1960s, the Action had moved towards ballad-oriented material, and then moved into folk rock, which led to being dropped from their label.

Related Topics:
1960s - Folk rock

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In 1967 (see 1967 in music), the Action renovated their membership and began recording with still-limited success under the name Mighty Baby. Some members of The Action later went on to form Ace (see pub rock (UK)).

Related Topics:
1967 - 1967 in music - Mighty Baby - Ace - Pub rock (UK)

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