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Testimonial


 

:For the use of the term in sport, especially football (soccer), see testimonial match.

Related Topics:
Football (soccer) - Testimonial match

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A testimonial or endorsement is a written or spoken statement, sometimes from a public figure, sometimes from a private citizen, extolling the virtue of some product, which is used in the promotion and advertising of that product. The term "testimonial" is most commonly applied to the sales pitches attributed to ordinary citizens, whereas "endorsement" usually applies to pitches by celebrities. See also Testify, Testimony, for historical context and etymology.

Related Topics:
Product - Promotion - Advertising - Testify - Testimony

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