Tagline

A tagline is a variant of an advertising slogan typically used in movie marketing, commercials, and websites.

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The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a film, or to reinforce the subject's memory of a product or website.

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Examples of famous movie taglines are:

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• Alien - "In space, no one can hear you scream."
• Jaws 2 - "Just when you thought it was safe to go back in the water."
• Memento - "Some memories are best forgotten."
• Flashdance - "What a feeling..."
• The Bride of Frankenstein - "Warning! The Monster Demands A Mate!
• Volcano - "The coast is toast."

See also: Strapline

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Advertising slogan: Advertising slogans are claimed to be, and often prove to be, the most effective means of drawing attention to one or more aspects of a product. Typically they make claims about being the best quality, providing an important benefit or solution, or being most suitable for the potential customer....

Movie marketing: In order to make a profit on movies they release, movie studios usually engage in a sometimes expensive marketing campaign to ensure that people will actually attend the movie....

Commercials: redirect Television advertisement...