Sonic Drive-In

Sonic Drive-In is an American fast-food restaurant chain that creates the famous drive-in diner feel of the 1950s, complete with carhops who often wear roller skates. Its memorable television ad campaign of the 1990s features 1950s throwback Frankie Avalon. The company itself is in its 52nd fiscal year, starting from its opening of (then-named) Top-Hat Drive-In in Stillwater, OK.

Related Topics:
American - Fast-food restaurant - 1950s - Carhops - Roller skate - 1990s - Frankie Avalon - Stillwater, OK

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Some of the restaurant's fare includes Chedder Peppers, a form of the popper, tater tots and various frozen treats. It is also known for its diverse drinks, such as Ocean Water (a coconut flavored soda drink). In addition, the drive-ins are often a social center for teenagers in rural areas.

Related Topics:
Popper - Tater tots - Coconut

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In 2004, the company became more widely known by advertising in markets hundreds of miles from its nearest franchise. It commonly uses the slogan "Sonic's got it... others don't," as well as "It's not just good... it's Sonic good," implying a higher standard of quality than normal fast-food fare. While Sonic drive-ins once played general oldies music, as a reference to the niche's popularity in the fifties and sixties, they now in an attempt to modernize play a station called "Sonic Radio" over XFM (similar to "Starbucks Radio") which plays an assortment of oldies and contemporary music, some rock and alternative and even Spanish and dance hits.

Related Topics:
Fast-food - Oldies

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