Ribena


 
 

Ribena (trademark) is a brand of uncarbonated soft drink made by GlaxoSmithKline, containing blackcurrant juice. It was originally manufactured by the Bristol-based food and drink company Carters as a blackcurrant cordial. The drink was launched in the 1930s and it was given the name Ribena, from the botanical name for the blackcurrant, Ribes nigrum in 1938. Blackcurrants are a rich source of Vitamin C. During World War II other fruits rich in vitamin C, like oranges, became almost impossible to obtain in the United Kingdom. Blackcurrant cultivation was encouraged by the Governement and the yield of the nation's crop increased significantly. From 1942 almost the entire British blackcurrant crop was made into blackcurrant syrup (or cordial), almost all of it manufactured by Carters, and distributed to the nation's children for free, giving rise to the lasting popularity of blackcurrant flavourings in Britain. Carters were bought out by the Beecham company (later to become GlaxoSmithKline) in the 1950s.

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Today Ribena is sold as a cordial and also pre-diluted and marketed in a large variety of flavours (e.g. Blackcurrant, Strawberry and Apple).

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They cater for all age groups but are more suitable for kids as they include vitamins and nutrition kids need for their daily activity.

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Trademark: A trademark (Commonwealth English: trade mark) is a distinctive sign of some kind which is used by a business to identify itself and its products and services to consumers, and to set the business and its products or services apart from those of other businesses. A trademark is a type of intellectua...

Soft drink: A soft drink is a drink that does not contain alcohol, as opposed to hard drinks, that do. In general, the term is used only for cold beverages. Hot chocolate, tea, and coffee are not considered soft drinks. (Carbonated milk would probably not be considered a soft drink.) The term originally referre...

GlaxoSmithKline: GlaxoSmithKline (GSK) plc is a British based pharmaceutical, biologicals, and healthcare company. The second largest pharmaceutical company in the world, the company had sales of ?20.3 billion and made a profit of ?6.1 billion in 2004. It employs around 100,000 people worldwide, including over 40,0...

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Hot chocolate (1) - Hard drinks (1) - Coffee (1) - Tea (1) - Industrial property (1) - Intellectual property (1) - Alcohol (1) - Drink (1) - Milk (1) - London (1) - Marketing (1) - Research Triangle Park (1) - Philadelphia (1) - British (1) - Carbonated (1) -
 

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