Public relations

Public relations (PR) is the means and industry of influencing public opinion towards an organization and its products or services. Public relations clients include political parties, ruling or otherwise. PR is distinct from advertising as it is generally not aimed at selling a particular product from a particular business, and, for further comparison, propaganda, sometimes carried out for political purposes by governments. Many of the same PR techniques may be employed in all these areas. Within the industry, those involved in marketing may consider public relations a subfield of marketing; those involved in PR may disagree.

See also

• publicity
• promotion
• marketing and advertising
• green-washing
• media monitoring service
• spin (public relations)
• managing the news

List of Marketing TopicsList of Management TopicsList of Economics TopicsList of Accounting TopicsList of Finance TopicsList of EconomistsTopics related to public relations and propaganda

Related Topics:
List of Marketing Topics - List of Management Topics - List of Economics Topics - List of Accounting Topics - List of Finance Topics - List of Economists - Topics related to public relations and propaganda

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