Public relations

Public relations (PR) is the means and industry of influencing public opinion towards an organization and its products or services. Public relations clients include political parties, ruling or otherwise. PR is distinct from advertising as it is generally not aimed at selling a particular product from a particular business, and, for further comparison, propaganda, sometimes carried out for political purposes by governments. Many of the same PR techniques may be employed in all these areas. Within the industry, those involved in marketing may consider public relations a subfield of marketing; those involved in PR may disagree.

External links

About the industry

• The Museum of Public Relations offers a look at some of the industry's historical figures
• PR Week, trade publication
• IMNO Interviews Julia Hood Editor-in-Chief of PR Week
• O'Dwyer's PR Daily, another trade publication, occasionally featuring critical essays and investigative journalism about the industry
• About Public Relations, by the Public Relations Society of America
• PRPOINT'S resource materials on PR, containing lot of resource materials for public relations professionals, researchers, students and others
• Prime Point Foundation, a non profit public trust promoting PR and communication awareness - contains lot of background notes and papers of various seminars and workshops conducted earlier.
• Image Audit, contains the procedures about measurement of image and perception amongst the stakeholders
• Media Orchard, a public relations Weblog
• Views on Public Relations in Silicon Valley, a public relations Weblog

Professional organizations

• (CERP) Confederation Europeenne des Relations Publiques/European Public Relations Confederation
• The Global Alliance for Public Relations and Communication Management
• The International Association of Business Communicators (IABC)
• The Norwegian Communication Association ("Norsk kommunikasjonsforening")
• The Public Relations Society of America
• (PRSS) The Public Relations Society of Slovenia ("Slovensko dru?tvo za odnose z javnostmi")
• (CPRS) Canadian Public Relations Society, Inc.
• YoungPRPros, a free online PR group
• (CIPR) Chartered Institute of Public Relations
• BPRA (Bangladesh Public Relation Association)
• (FPRA) Florida Public Relations Association
• (PRISA) Public Relations Institute of Southern Africa
• (PRIA) Public Relations Institute of Australia

Research organizations

• The European Public Relations Education and Research Association (EUPRERA)
• (Shobuz)Bangladesh Public Relation Association

Watchdogs and critics

• SourceWatch.org Provides background on PR agencies and practitioners. Focuses mostly on conservative and right-wing PR
• PR Watch, critiques deceptive PR campaigns
• Spinwatch Monitors public relations and propaganda
• CorporateWatch, a critical overview of the public relations and lobbying industry
• Talespin PR disasters, interactive site and book that looks for, posts and discusses examples of PR malpractice from all over the world

Education

• Division of Applied Communication, Lancashire Business School (UK)
• PR ?ola The Slovenian School of Public Relations (Slovenia)
• Bangladesh Institute of Communication Studies and Public Relations, Bangladesh Institute of Communication Studies and Public Relations(Bangladesh)