Optima

Optima is the name of a typeface designed by Hermann Zapf between 1952-1955.

Related Topics:
Typeface - Hermann Zapf - 1952 - 1955

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A mid-20th century sans-serif design, Optima at first looks a little like a traditional sans-serif. However, its strokes are delicately tapered and carry residual serifs. In many ways, Optima's design follows humanist lines, but its italic variant is merely an oblique, a slanted roman.

Related Topics:
Sans-serif - Serif

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Like Palatino, another Zapf creation, Optima is widely admired and widely imitated.

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In the Bitstream font collection, Optima is called Zapf Humanist.

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Optima is the typeface used on the Vietnam Veterans Memorial Wall. It is also the typeface used by the University of New South Wales in its signage and logo.

Related Topics:
Vietnam Veterans Memorial Wall - University of New South Wales

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