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Movie theater


 

A movie theater (American English) or cinema is a location, usually a building, for viewing movies. Colloquial expressions, mostly used for cinemas collectively, include the silver screen and the big screen (contrasted with the "small screen" of television). Generally, theaters are not owned by individuals, but rather operated by corporations and visited by the general public: one can attend the film showing after buying a ticket. The film is projected with a movie projector onto a large projection screen at the front of the auditorium.

Crowd control

As movie theaters have grown into multiplexes and megaplexes, crowd control has become a major concern. An overcrowded megaplex can be rather unpleasant, and in an emergency can be extremely dangerous. Therefore, all major theater chains have implemented crowd control measures.

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The most well-known measure is the ubiquitous holdout line which prevents ticketholders for the next showing of that weekend's most popular movie from entering the building until their particular auditorium has been cleared out and cleaned.

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Since the 1980s, some theater chains (especially AMC Theatres) have developed a policy of co-locating their theaters in shopping centers (as opposed to the old practice of building stand-alone theaters). They deliberately build lobbies and corridors that cannot hold as many people as the auditoriums, thus making holdout lines necessary. In turn, ticketholders will hopefully be enticed to shop or eat while stuck outside in the holdout line.

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