Mallomars

Mallomars are a cookie in the marshmallow sandwich genre, produced seasonally at Nabisco. A circle of Graham cracker is covered with a puff of extruded marshmallow, then enrobed (not dipped) in a hard dark chocolate shell.

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Mallomars are not made available during the heat of summer. In New York City, their home town, they reappear on shelves in mid-September. New Yorkers keep them in the refrigerator. It's a New York market: seventy percent of all Mallomars sold are sold in metropolitan New York, and a majority of the rest are sold in outliers such as Miami and Los Angeles.

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Mallomars came onto the market the same year as the more plebian Moon Pie, 1913.

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Cookie: :This page is about edible cookies. For other uses, see Cookie (disambiguation)...

Nabisco: Nabisco is a U.S.-based manufacturer of cookies and snacks, including brands such as Chips Ahoy, Fig Newtons, Mallomars, Oreos, Ritz Crackers, Teddy Grahams, Triscuits, and Wheat Thins....

Graham cracker: The graham cracker originated in the United States by Rev. Sylvester Graham, a Presbyterian minister, in the early 1800s as a "health food". Originally made solely with graham flour, many modern imitation graham crackers contain no graham flour at all, and are based on bleached, refined white flour,...