KFRC

KFRC is an AM and FM broadcast radio station in San Francisco, California in the United States. For over 80 years, the station has served the community. It broadcasts on 610 kHz AM and since 1991, on 99.7 MHz FM. The famous callsign letters were sequentially issued, as was common when KFRC signed on the air in 1924. They did not stand for "Frisco", nor did they stand for "Known For Radio Clearness," though this was the slogan used when the station first signed on with 50 watts of power. Broadcasts had been heard over a much larger area than had been anticipated.

1970s and 1980s: Dr. Don Rose, Magic 61

From 1973 until 1986, Dr. Don Rose (July 5, 1934–March 30, 2005) was a memorable radio personality on KFRC. With earlier experience at WQXI (AM) in Atlanta, Georgia, and WFIL in Philadelphia, he was known for his corny one-liners, wacky sound effects, and good heart. With Dr. Don as anchor, KFRC was voted "Station of the Year" four times by Billboard Magazine. He was considered by many to be the king of radio in the Bay Area during the last decade of AM's musical dominance.

Related Topics:
Dr. Don Rose - July 5 - 1934 - March 30 - 2005 - Radio personality - WQXI (AM) - Atlanta, Georgia - WFIL - Philadelphia - One-liners - Sound effect - Billboard Magazine - Bay Area

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With the decline of the Top 40 format by the mid 1980s, KFRC's programming was changed to feature a 1940s big band format, and was known as "Magic 61".

Related Topics:
1940s - Big band

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