Jägermeister

Jägermeister (German for hunter master) is a strong 70-proof (35%) liqueur flavored with herbs (similar to Danish so-called stomach bitters such as Gammel Dansk). The exact list of the 56 herbs used is a secret. Although Licorice is a major component of its flavor, it is not as predominant in Jägermeister as it is in true licorice-flavored liqueurs like sambuca. Contrary to popular belief, Jägermeister does not contain deer bloodhttp://www.snopes.com/business/secret/jagermeister.asp or opium.

Related Topics:
German - Proof - Liqueur - Herb - Bitters - Gammel Dansk - Licorice - Sambuca

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Jägermeister is the main product of Mast-Jägermeister AG. The company's headquarters are in Wolfenbüttel, south of Braunschweig, Germany. The company was founded in 1878 by Wilhelm Mast. In 1934, the recipe for the herbal liquor was developed, and the product was introduced to the German market in 1935. The original purpose of this concoction was medicinal; being used to cure everything from an incecent cough to digestive problems. In Germany, it is still widely recognized as a digestif and is kept in many German households for such purposes. Beginning in 1970, it was being exported into 60 countries. In the USA, it became popular through savvy promotion by Sidney Frank. The product was widely exploited as an alcoholic "shooter" and is found in many American bars today.

Related Topics:
Wolfenbüttel - Braunschweig - Germany - 1878 - 1934 - 1935 - USA - Sidney Frank

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The Jägermeister logo, the head of a stag with a glowing cross between the antlers, is a reference to the story of Saint Hubert. On the edge of the label of a Jägermeister bottle, the following poem by Otto von Riesenthal is printed:

Related Topics:
Saint Hubert - Otto von Riesenthal

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:Das ist des Jägers Ehrenschild,

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:daß er schützt und hegt sein Wild,

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:weidmännisch jagt, wie sich's gehört,

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:den Schöpfer im Geschöpfe ehrt.

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In English:

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:This is the hunter's honor shield,

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:to protect and nourish his game,

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:to hunt in the proper way,

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:to honor the Creator in the creature.

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