IPod

iPod is a brand of portable digital audio players designed and marketed by Apple Computer. (Hewlett-Packard also markets the product under the name Apple iPod + HP, but announced on July 29 2005 they would stop reselling it in September 2005, when existing stock is projected to be depleted). Devices in the iPod family offer a simple user interface designed around a central scroll wheel. Most iPod models store media on a built-in hard drive, while the smaller iPod nano and iPod shuffle use flash memory. Like most digital audio players, an iPod can serve as an external data storage device when connected to a computer.

Key personnel

• Tony Fadell
• Jeff Robbin
• Sanjeev Kumar
• Steve Jobs — CEO of Apple
• Jonathan Ive — Apple Vice President of Industrial Design
• Danika Cleary — iPod Product Manager
• Stan Ng — iPod Line Manager
• Jon Rubinstein — Apple Senior Vice President of the iPod Divison