Ford Motor Company

The Ford Motor Company (often referred to simply as Ford; sometimes nicknamed FoMoCo, {{NYSE|F}} is an automobile maker founded by Henry Ford in Dearborn, Michigan, and incorporated on June 16, 1903. According to Fortune magazine, DaimlerChrysler and Toyota Motor replaced Ford as the world's number two and three automobile manufacturers by revenue in 2004. For many years before that Ford was global number two behind General Motors. Ford remains one of the world's ten largest corporations by revenue.

Africa and Middle East

In Africa and the Middle East, Ford's market presence has traditionally been strongest in South Africa and neighbouring countries, with only trucks being sold elsewhere on the continent. Ford in South Africa began by importing kits from Canada to be assembled at its Port Elizabeth facility. Later Ford sourced its models from the UK and Australia, with local versions of the Ford Cortina including the XR6, with a 3.0 V6 engine, and a Cortina 'bakkie' or pick-up, which was exported to the UK. In the mid-1980s Ford merged with a rival company, owned by Anglo American, to form the South African Motor Corporation (Samcor).

Related Topics:
Africa - Middle East - 1980s - Anglo American

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Following international condemnation of apartheid, Ford divested from South Africa in 1988, and sold its stake in Samcor, although it licensed the use of its brand name to the company. Samcor began to assemble Mazdas as well, which affected its product line-up, which saw the European Fords like the Escort and Sierra replaced by the Mazda-based Laser and Telstar. Ford bought a 45 per cent stake in Samcor following the demise of apartheid in 1994, and this later became, once again, a wholly owned subsidiary, the Ford Motor Company of Southern Africa. Ford now sells a local sedan version of the Fiesta (also built in India and Mexico), and the Focus and Mondeo Europe. The Falcon model from Australia was also sold in South Africa, but was dropped in 2003.

Related Topics:
Apartheid - South Africa - 1988 - Mazda - Telstar - Samcor - 1994

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Ford's market presence in the Middle East has traditionally been even smaller, partly due to the Arab boycott of companies dealing with Israel, although US Fords are now sold in Saudi Arabia.

Related Topics:
Middle East - Arab - Israel - Saudi Arabia

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