False advertising

False advertising is an act of deliberately misleading a potential client about a product, service or a company in general by reporting false or misrepresenting information or data in advertising or other promotional materials. False advertising is a type of fraud.

Related Topics:
Product - Service - Company - Advertising - Promotion - Fraud

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False advertising is often a crime. In some countries advertising practices (including "truth in advertising") are regulated by a government authority (FTC in the USA), in others the advertising industry is self-regulated and professional associations combat false advertising.

Related Topics:
Crime - FTC - Self-regulated

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To decrease their legal liability for false advertising, many companies cover their tracks using small print.

Related Topics:
Legal liability - Small print

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