Denny's

Denny's is the largest full-service family restaurant chain in the United States. It operates over 1,600 restaurants in the U.S., Canada, New Zealand, and Japan. Denny's is known for its 24 hours a day, 7 days a week, 365 days a year operations, serving breakfast, lunch, dinner, and dessert around the clock. Many of their restaurants are located in close proximity to freeway exits and in service areas of small towns and remote areas.

Controversy

During the 1990s, Denny's was involved in a series of discrimination lawsuits involving several cases of servers denying or providing inferior service to minorities, especially African American customers. After settling a class action lawsuit for $54.4 million, Denny's rolled out an industry-leading racial sensitivity training program for all of its employees. Denny's has also improved its public relations image by featuring African Americans in many of its commercials, including a commercial featuring Sherman Hemsley and Isabel Sanford (both actors from the popular The Jeffersons television show).

Related Topics:
1990s - Minorities - African American - Class action - $ - Public relations - Sherman Hemsley - Isabel Sanford - The Jeffersons

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In 2001, Denny's was chosen by Fortune magazine as the "Best Company for Minorities," and has consistently remained near the top of the list since. Although their image has not yet been completely untarnished, Denny's has made great strides in eliminating discrimination.

Related Topics:
2001 - ''Fortune'' magazine

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