Creativity

Creativity is a human mental phenomenon based around the deployment of mental skills and/or conceptual tools, which, in turn, originate and develop innovation, inspiration, or insight.

Periods and Personalities

; 4th century of the Christian Era

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• Pappus of Alexandria introduced the term "heuristics"

;1470s

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• Leonardo da Vinci

; Early 20th century

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• Fritz Zwicky - Morphological Analysis
• Pablo Picasso painter
• Marcel Duchamp artist

;1940s

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• Lawrence Delos Miles
• George Polya

;1950s

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• Alex Osborn
• Sid Parnes

;1950s

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• Genrikh Altshuller - TRIZ, ARIZ

;1960s

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• Carl Jung classified creativity as one of the five main instinctive forces in humans (Jung 1964)
• Edward Matchett - Fundamental design method (1968)
• Carl Rogers's essay "Towards a Theory of Creativity" (1961):
• Wiliam Gordon - Synectics
• Edward de Bono - Lateral thinking

;1970s

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• Albert Rothenberg coined the term 'Janusian thinking'
• Yoji Akao - Quality function deployment
• Total creativity - the ultimate goal in the philosophy of John David Garcia

;1980s

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• Paul Palnik- Creative Consciousness The healthiest state of mind.
• Robert Sternberg proposed the name "creatology"