Coca-Cola
Coca-Cola (also known as Coke, a name which was trademarked by The Coca-Cola Company after it was discovered many people called it by that particular name) is a very popular cola, a carbonated soft drink sold in stores, restaurants and vending machines in more than 200 countries. It is produced by the Coca-Cola Company (NYSE:KO), which is also often referred to as simply Coca-Cola or Coke. Coke is one of the world's most recognizable and widely sold commercial brands; its major rival is Pepsi.
Coca-Cola formula
The exact formula of Coca-Cola is a famous trade secret. The original copy of the formula is held in SunTrust Bank's main vault in Atlanta. Its predecessor, the Trust Company, was the underwriter for the Coca-Cola Company's initial public offering in 1919.{{ref|sun}} A popular myth states that only two executives have access to the formula, with each executive having only half the formula. The truth is that while Coca-Cola does have a rule restricting access to only two executives, each knows the entire formula and others, in addition to the prescribed duo, have known the formulation process.
Related Topics:
Trade secret - SunTrust Bank - Atlanta - Trust Company - Underwriter - Initial public offering
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~ Table of Content ~
| ► | Introduction |
| ► | History |
| ► | Coca-Cola formula |
| ► | Coca-Cola's advertising |
| ► | Criticisms |
| ► | International appeal |
| ► | Notes |
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