Citigroup

Citigroup Inc. {{nyse|C}} is one of the largest financial services company in the world. As of 2005 it is the third largest company in terms of market capitalization and the second largest in terms of assets. The formation of Citigroup was announced on April 7, 1998 through a merger of Citicorp and Travelers Group. It was the first US company to combine banking with insurance underwriting since the Great Depression. The company has over 275,000 employees and over 200 million customer accounts in 100 countries.

Brands

• Citibank, providing consumer banking products.
• Citimortage, Mortgage Lender
• Citifinancial, Consumer finance aka sub-prime lending
• Diner's Club International, credit cards.
• Grupo Financiero Banamex, largest Mexico bank
• Primerica, engages in multi-level-marketing of financial services
• SmithBarney, investment services, both retail full service brokerage, private client services, and formerly the brand name used for the Investment bank
• Travelers Life & Annuity, insurance services.