Celtic F.C.

Celtic Football Club, commonly referred to simply as Celtic (pronounced 'seltic') or 'the Bhoys' (pronounced 'b-hoys'), are one of the world's most famous football clubs. Based in the Scottish city of Glasgow, the club is officially nicknamed the Bhoys, or unofficially the Hoops.

Celtic and the Media

Celtic's relationship with the Scottish media has always been a difficult one, with the club and its fans labelled as paraniod, often attributing conspiracies against the club where allegedly none exist. Celtic fans are openly critical of the perceived media bias in the reporting of negative stories about the club, whilst simultaneously the failings of the club's biggest rivals, Rangers, often appear to be underplayed or ignored. Celtic's history is also littered with instances of persecution by the Scottish Football Association, which has been compounded by the relentless Scottish media agenda to sell newspapers and advertising space off the back of paying Celtic fans.

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Celtic have always attempted to engage directly with the fans and bypass the traditional media outlets as a method of communicating accurate information to the outside world about the inner workings of the club. When Jock Stein took over as Celtic manager, he instigated a trend in British football that subsequently became known as the "tracksuit manager", where he trained publicly with the playing staff, hosted media/press conferences and instituted the UK's first ever regular football club newspaper to be produced directly by the club itself, The Celtic View.

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