Cap'n Crunch

:For information on the phone phreak called Captain Crunch, see John Draper.

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Cap'n Crunch is a breakfast cereal manufactured by the Quaker Oats company of Chicago, Illinois, and the mascot of that cereal. It is one of many sugary cereals targeted towards children, and the majority of its television advertising is aired during children's TV programming on Saturday mornings and weekday afternoons, during children's peak viewing hours. The cereal itself is a mixture of mashed maize (corn) and syrup, shaped into pieces that resemble barrels (of the sort that used to be a fixture of pre-ironclad sailing ships).

Related Topics:
Breakfast cereal - Quaker Oats - Chicago, Illinois - Child - Television - Advertising - Saturday - Maize - Barrel - Sailing ship

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The cereal is promoted by friendly old Cap'n Horatio Crunch (full name Horatio Magellan Crunch), a cartoon sea captain. Crunch is the son of Admiral Horatio Crunch, Sr., and was born and raised on Crunch Island in the Milk Sea. His televised adventures aboard the S.S. Guppy revolve around the cereal, his first mate, Seadog, and his crew of four kids: Alfie, Carlyle, Dave, and Brunhilde. Their mission is to keep the cargo hold of cereal from falling into the hands of Jean LaFoote, The Barefoot Pirate. Crunch debuted in 1963 with the commercial "Breakfast On The Guppy," and was originally animated by Jay Ward Productions, and voiced by Daws Butler until his death in 1988.

Related Topics:
Cartoon - Sea - Captain - 1963 - Jay Ward - Voiced - Daws Butler - 1988

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Around the eighties Jean LaFoote, Seadog and the original children disappeared and Cap'N Crunch found himself having to deal with the Soggies, two soggy looking goons who tried to make his cereal soggy. Currently the mascot has no opponents in his commercials and Cap'N Crunch seems to focus on providing bored children with his cereal.

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Cap'n Crunch's animated commercial adventures have given Quaker Oats the opportunity to spin-off additional cereals based on the original, including Crunch Berries, Peanut Butter Crunch, and Oops! All Berries.

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