Bubble Tape

Bubble Tape is a brand of bubble gum that experienced its

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greatest notoriety in the early 90's for its unique packaging and direct marketing to preteen children ("it's six feet of bubble gum for you, not them" - them referring to parents or just adults in general).

Related Topics:
Marketing - Adults

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Bubble Tape comes in a small, round, plastic container not unlike a tin of citrus-flavored Altoids candies, but it contains an unbroken six-foot-long string of gum wrapped in a spiral. The container functions much like a tape dispenser, allowing a person to take a piece as small or as large as they wish, although the top half can be removed to allow for uninhibited consumption of the product therein. Bubble Tape is still a common find in most supermarkets, although advertising campaigns for it have subsided significantly since the peak of its fame in the early 1990s.

Related Topics:
Plastic - Citrus - Altoids - Spiral - Supermarkets - Advertising - 1990s

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