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Balanced scorecard


 

In 1992, Robert S. Kaplan and David Norton introduced the balanced scorecard (BSC), a method for measuring a company's activities in terms of its vision and strategies. It gives managers a comprehensive view of the performance of a business.

Related Topics:
1992 - Robert S. Kaplan - David Norton

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It is a management tool that continuously reveals whether a company and its employees achieve the results set forth by the strategy. But it is also a tool that helps the company express the necessary objectives and initiatives to support the strategies.

Related Topics:
Management - Strategy - Company

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