Alfred E. Neuman

Alfred E. Neuman is the fictional mascot of EC Publications' Mad magazine. His likeness, distinguished by jug ears, a missing front tooth, and one eye eerily higher than the other, has graced the cover of most monthly issues. He first appeared in November 1954 on the cover of Ballantine's The Mad Reader, a collection of reprints from earlier issues. Neuman has appeared as Santa Claus, Darth Vader, George Washington and Uncle Sam ("WHO NEEDS YOU"), to name a few. Although Neuman appeared on the cover, the name did not become associated with the image until 1956. He ran for President with the slogan, "You could do worse, and always have!" He appeared in issues of the magazine as a candidate for President in both 1968 (when his face appeared on a balloon on the cover among other "candidates") and 2004; his presidential campaigns were a regular occurrence in the magazine.

External links

• A collection of Neuman quotes
• Origins of Alfred E. Neuman
• New York Daily News: Senator Hilary Clinton compares President Bush with Alfred E Neuman
• The Quest for Alfred E. Neuman by Carl Djerassi, his encounters with the Nazis' use of his image.